The 2023 kicks off on Thursday October 26 in Austin, Texas, with some of the strongest, fittest athletes in the world descending on the Dell Diamond. The four-day competition comprises men and women's individual CrossFit events and a 10-place Strongman contest, as well as a Rogue Record Breakers event and Legends showcase.

Competing in the CrossFit men's category this year will be along with other mainstays of the sport including , , , , and . The women's category, meanwhile, includes this year's Fittest Woman on Earth, , Emma Lawson, Arielle Loewen, and .

Over in the Strongman division of the competition, we have a murderer's row of World's Strongest Man winners, including this year's reigning title holder

The first prize for the Invitational is $278 million, while the first place in Strongman carries a prize fund of $145 million.

A free live stream of the event will be available to view online at the , as well as on their , starting with the first individual event on Thursday, October 26, at 6 p.m. Central (CDT) and continuing until the end of the competition on Sunday, October 29. This coverage will follow the format as previous years.

And for the first time, this year's coverage will also include the Iron Game Premium, an extra package that will enable viewers to unlock drone camera angles, split-screen mode, and live chat, as well as real-time reactions and expert guest commentary from "some of the biggest names in CrossFit and Strongman." The Iron Game Premium is available for $25.