Hold onto your bonnets, Bridgerton fans, because Penelope Featherington just stepped out of the 19th century and into the world of modern-day glamour! Nicola Coughlan, the beloved actress who portrays the sharp-witted, secretly scandalous Lady Whistledown, is the star of Kim Kardashian's latest SKIMS campaign, and the internet is losing its collective mind.
"It's the crossover we never knew we needed," gushed one fan on Twitter, her words echoing the sentiments of countless others.
Kim Kardashian, a master of branding and timing, is known for her strategic collaborations. Choosing Coughlan as the face of SKIMS just as Bridgerton Season 3 dropped on Netflix is a stroke of marketing genius, capitalizing on the show's massive popularity and Coughlan's undeniable appeal.
"Kim knows exactly what she's doing," observed a marketing expert in a recent interview. "This collaboration is a win-win. It gives SKIMS a dose of Bridgerton-esque elegance, and it elevates Nicola's profile beyond the period drama genre."
The campaign video, shared on SKIMS' Instagram, is a visual feast of soft pink hues, lush florals, and of course, Nicola Coughlan looking absolutely radiant in a form-fitting, lime green maxi dress that accentuates her curves.
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